e.closet is a peer-to-peer clothing rental marketplace. Women rent dresses and outfits from other women's closets for formals, weddings, game days, date parties and trips, with local pickup or shipping across the US, and list their own closets to earn when their pieces rent. Lenders pay no seller fees and keep the full price of every rental or sale, and renters pay per rental with no subscription. Founded in 2024 and based in Atlanta and Dallas, e.closet is on the web and the iPhone app.